• Custom Property Flyer created by me- I prepare a professional marketing sales tool including graphics and highlights of your home to distribute to the brokerage community and potential buyers.
• Multiple Listing Service (MLS) - Information about your home will be included in the Multiple Listing Service, a database of currently available properties accessible by real estate professionals.
• Other Brokers/Agents - We cooperate with and invite other brokers and agents in the community to tour your home in order to find a buyer.
• Relocation Connections - Prospects for your home also come from relocation services, corporations, executive search firms, and fellow associates who keep track of potential buyers and maintain relationships with former clients.
• The Internet - With approximately 92% of today's consumers utilizing the Internet for real estate information, I employ a robust set of tools and resources to make your home available for preview.  This is just a handful, but there are many more to tell you once we meet to discuss the details.  
  • My website
  • Youtube-San Jose Real Estate
  • Facebook Custom Fan Page
  • Linkedin
  • Real Estate Blog
  • Trulia listing Enhancement version
  • Realtor.com listing Enhancement version
  • My broker's website
  • IDX
  • Email alert
  • Spotlight property electronic brochure with specific domain name

I will provide you with periodic status reports including buyer reactions to your home, allowing us to continually evaluate and reassess our marketing strategy.

Step 1: Preparing the Home for Sale

• Property Inspection - Before I list your home, I will inspect and identify improvements that could increase profit on the sale.
• Staging - If requested, a professional decorator will stage your home so it can be presented in its best possible light.
• Establishing Goals - Markets can fluctuate so it's important to establish your goals so that we can work hard to meet them.
• Listing Price - Establishing a competitive listing price is critical to the success of the sale. I use the most advance CMA tools to derive the right price.
• Relocation - Prospects for your home also come from relocation services, corporations, executive search firms and fellow associates who keep track of potential buyers and maintain relationships with former clients.

• Digital photography - Once your home is ready to list, I will personally take professional quality digital photos.
• Full-color property brochures - I prepare a professional marketing sales tool including graphics and highlights of your home to distribute to the brokerage community and potential buyers custom for your home.
• Full-color postcards of your home will be designed and distributed at showings, open houses, public venues, and through direct mail.
• I will provide you with a custom activity reports including buyer reactions to your home, allowing us to continually evaluate and reassess our marketing strategy.
• The Internet - I employ the following set of tools to make your home available for preview.
  • My website
  • My broker's website
  • IDX
  • Email alert
  • Spotlight property with a Custom Virtual Tour

• A custom Full Featured Virtual Tour for all homes listed with me not just the 1 million+, but even the $165,000 condo.
• The Internet Data Exchange (IDX) is an electronic display of homes for sale listed in the MLS. Your home will appear in this Exchange.
• Multiple Listing Service (MLS) - Information about your home will be included in the Multiple Listing Service, a database of currently available properties accessible by real estate professionals along with the maximum allowed pictures for the home of (9).
• My Website features an entire feed of listings for all viewers who come to this site to search for homes.
• It will be posted within my Real Estate Blog, Facebook Fan Page, Linkedin, and of course Youtube.
• E-mail Updates - My website also features an automated MLS search for clients who are seeking properties. They can initiate their search on my site and receive emails daily with listings that meet their criteria. You home will be featured in that service.
• Transaction Details - My website has a password-protected area where all transaction details are logged for your viewing.

• Broker/Agent Open House - I will invite all local brokers and agents to view your home.
• Public Open House - Following the agent/broker open house I will hold a public open house and present your home to the general public.
• Marketing Kits - All materials regarding the promotion of your home i.e., flyers, brochures, and business cards will be available on onsite.

• All calls and email inquiries regarding your home are followed up immediately.
• Access to your property will be secured by me through secure lockboxes and no one will gain admittance to your property without our permission.